Skip to content

CA · Bacheors

Marketing (BComm)

Program information

Concordia University

Program overview

Marketing is the art of persuasion how to convey ideas manage buzz and create desire You persuade people to do things like buy a car or vote for a politician And it doesn t matter if you sell smart phones or sustainable living you ll learn the strategies tactics and measurements behind influencing consumer choices During your degree you develop decision-making skills exercise your creative mind and study consumer behaviour You ll also Examine current marketing theories and practices Identify the information needed to tackle marketing problems Develop an ability to adapt to constantly changing marketing environments Hone your communication and personal-selling skills Learn to analyze market metrics and other types of marketing data JMSB s applied approach gives you the tools to succeed in the marketplace after graduation You will leave with the knowledge skill and attitude to be an advertising account manager market researcher or social media specialist or to take on any number of marketing careers this versatile degree offers you

Duration: 13

View university course information

Fees and entry information

No fee information is listed.

Intakes and application timing

No current intake dates are published for this program.

This program page summarizes currently published records. A match or listing is not an eligibility assessment. Universities determine entry, offer and scholarship decisions.