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US · Masters

MS Marketing

Program information

florida international university

Program overview

The MS in Marketing program offers an integrated curriculum with the themes of digital branding and analytics incorporated into each course The program is distinctive for both its breadth and depth and includes digital marketing from general e-marketing to social media to digital marketing strategies the psychology and economics of buyer behavior how to conduct marketing research in today s electronic environment the development of brand equity and its implications for organizational success the use of marketing analytics to increase the effectiveness of marketing activities as well as general marketing management and overall strategy

Duration: 12

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Fees and entry information

No fee information is listed.

Intakes and application timing

No current intake dates are published for this program.

This program page summarizes currently published records. A match or listing is not an eligibility assessment. Universities determine entry, offer and scholarship decisions.