GB · Masters
MSc Marketing
Program information
Program overview
Today s marketers need to be adept in a range of areas from analysing market trends to developing strong marketing strategies and effective product development processes Understanding the theory and frameworks that underpin contemporary marketing thinking is critical Created in close consultation with the marketing industry and the Chartered Institute of Marketing CIM our MSc Marketing degree develops the strengths abilities and understanding that employers are looking for Through interactive and applied learning you will look at the fundamental issues and concepts of marketing practice examine consumer markets and behaviours that influence global strategies and understand the role of marketers in product innovation In your third semester you will choose an experiential project With the opportunity to use your skills in a real-world setting you can choose from completing a consultancy experience project an internship experience project or a business research project
Duration: 10
Fees and entry information
No fee information is listed.
Intakes and application timing
No current intake dates are published for this program.
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