US · Masters
Marketing BBA
Program information
Program overview
What is a product Is it an object you hold in your hand Can it be a financial instrument ream of data creative concept or political idea All of the above Organizations in banking securities trading technology charity government the media healthcare education and politics all market their products As a marketing major at Fordham s Gabelli School of Business you ll learn how to make messages that move products no matter what they are We designed the marketing major for creative thinkers with broad interests key characteristics for success in the field You ll study the how and the why of consumer buying habits through economics psychology sociology anthropology statistics and mathematics You ll study distribution pricing and preparation of goods and services And you ll develop the communications tools you need to reach people
Duration: 13
Fees and entry information
No fee information is listed.
Intakes and application timing
No current intake dates are published for this program.
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